Rica vs Stan
Stan alternative for physical products.
Stan is good at links and downloads. The moment you sell something you have to make, ship, book or host, it stops. Rica does the digital part and the rest, from $29 a month billed yearly.
Stan has
digital products, bookings, memberships, courses, 0% fee
$29 / $99, as published 18 Oct 2026.
What it does not do
no physical goods, no pickup or delivery days, no events with tickets, no text reminders, no WhatsApp, no custom domain, email only at $99 with three triggers, one currency, a Stan-owned Stripe account.
Row by row.
| Rica | Stan | |
|---|---|---|
| Fee on your sales | 0% on paid plans | 0% |
| Physical goods with cutoffs | Yes | No |
| Subscriptions for goods | Yes | Memberships only |
| Bookings | Yes | Yes |
| Events with tickets | Yes, 0% | No |
| Text reminders and updates | Yes, 2.5¢ a text | No |
| WhatsApp inbox | Yes | No |
| Assistant answering customers | Yes, from your facts | No |
| Email marketing | Free, always | At $99 |
| QR ordering | Yes | No |
| Your own Stripe | Yes | Stan-owned |
Fee on your sales
- Rica0% on paid plans
- Stan0%
Physical goods with cutoffs
- RicaYes
- StanNo
Subscriptions for goods
- RicaYes
- StanMemberships only
Bookings
- RicaYes
- StanYes
Events with tickets
- RicaYes, 0%
- StanNo
Text reminders and updates
- RicaYes, 2.5¢ a text
- StanNo
WhatsApp inbox
- RicaYes
- StanNo
Assistant answering customers
- RicaYes, from your facts
- StanNo
Email marketing
- RicaFree, always
- StanAt $99
QR ordering
- RicaYes
- StanNo
Your own Stripe
- RicaYes
- StanStan-owned
Three prices.
No small print.
Free
$0
Free forever, not a trial.
Fee on your sales: 2.5% + 30¢, paid by the buyer
- A page on a Rica address, with a small Rica mark
- Three products
- Two live events, free RSVPs
- Three QR codes
- The inbox
- Free email to 500 contacts
- Your buyer pays 2.5% + 30¢ on paid orders and tickets
Rica
$39a month
Or $29 a month billed yearly ($348), $120 less.
For a one-person business.
Fee on your sales: 0%
- Ten products of every kind
- Subscriptions, bookings, quotes
- Instagram, Messenger and WhatsApp in your inbox
- Five live events, paid tickets at 0%
- 25 QR codes
- Free email to 2,000 contacts
- Rica drafts replies; you send with a tap
- Customer accounts: your buyers sign in to see orders, bookings and tickets
- 100 notification texts a month included
- The Rica mark stays on your page
Pro
$89a month
Or $79 a month billed yearly ($948), $120 less.
For the business that has grown.
Fee on your sales: 0%
- Unlimited products, events and QR codes
- Automations: comment to get the link, follow to unlock
- Your own domain, no Rica mark
- Three seats for your team
- Two brands or stores; another is $29 a month
- Rica replies to customers by itself
- Customer accounts on every store
- Free email to 20,000 contacts
- 500 notification texts a month included
- Priority support